
Event production
Exhibitions & Trade Shows done right.
Booth LED walls, interactive screens, PA for keynote stages and lighting for pavilions at India's biggest expo centres.
- Lead time
- 8 weeks out
- Coverage
- 90+ Indian cities
- Crew
- In-house, show-caller led
Key takeaway
Producing exhibitions & trade shows well
An exhibition is a power-distribution problem before it is an audio-visual one. Every booth draws from a shared hall supply through a metered feed ordered weeks in advance from the organiser's appointed electrical contractor, and the single most common cause of a dark booth is a feed ordered at half the load the LED wall and processing actually need. Calculate the draw honestly, order single or three phase deliberately, keep LED processors and media players on their own circuit away from switched lighting, and put a small uninterruptible supply behind anything whose reboot takes four minutes.
The second problem is the build queue. Hundreds of contractors share one marshalling yard, a handful of hall doors and a window of thirty-six to forty-eight hours, and nobody is waiting for you. The way through it is preparation: numbered and labelled flight cases, a loading list in build order, a booked load-in slot, pre-assembled LED panel sets and a crew briefed to finish early rather than to finish on time. Finishing a day ahead buys you the quiet hours to solve content and alignment problems that are impossible to solve in a crowded hall.
Then the rig has to run unattended for nine hours a day, three days running, with a client-facing team that has no technical training. That means a looped playback system that recovers automatically after a power event, scheduled start and shutdown, content held locally rather than streamed, screen brightness set for a hall with open roller doors and daylight at the ends, and a written single-page operating note taped inside the store cupboard. Booth audio needs a deliberately short-throw design so it serves your stand without being the reason your neighbour complains to the organiser.
What great exhibitions & trade shows need
- Booth LED & touchscreens
- Keynote stage PA
- Pavilion lighting
- Content playback
What you will be judged on afterwards
- The stand was live and tested before the hall opened on day one, not during the first visitor hour.
- Screens and content ran all three days without a visitor ever seeing a desktop, an error or a black panel.
- The stand team could start, stop and recover the system from a single printed page without calling anybody.
- Neither the organiser nor a neighbouring exhibitor raised a complaint about power draw or audio spill.
- Content read clearly on camera and in photographs taken under hall lighting with the doors open.
Run of show
A typical exhibitions & trade shows schedule
| Time | Moment | What AV is doing |
|---|---|---|
| T−48 hrs | Marshalling and load-in slot | Vehicle reports to the yard against a booked slot; cases unloaded in build order and moved to the stand footprint. |
| T−36 hrs | Structure and power | Frames and ground support built, metered feed connected by the appointed contractor, distribution split with LED processing on its own circuit. |
| T−24 hrs | LED and screen build | Panels hung or stacked, processing mapped to the actual pixel canvas, touchscreens and media players installed and cable-managed. |
| T−12 hrs | Content and brightness set | Attract loops and interactive content loaded locally, aspect ratios checked on the real canvas, brightness set with hall doors open. |
| T−2 hrs | Handover to the stand team | Scheduled power-on tested, recovery after a simulated trip verified, one-page operating note left with the stand manager. |
| 10:00 | Hall opens, day one | Attract loops running, a technician on call across the hall, audio level checked against neighbouring stands and the organiser's limit. |
| 12:30 | Keynote stage session | Stage PA and presentation switching live, radio mics on an allocated block clear of other halls, session recorded. |
| 17:00 | Hall closes | Scheduled shutdown, screens powered down, overnight security condition noted and content drives secured. |
Scope
Exhibitions & Trade Shows scope levels
A 3x3 or 4x4 metre stand for three days: an LED wall or large-format screen, a media player with attract-loop playback, a touchscreen and a short-throw audio point.
A larger pavilion with multiple screens or a shaped LED feature, interactive stations, accent lighting, local content management and a technician attending daily.
A hall pavilion with a presentation stage: PA, delegate and radio mics, presentation switching, session recording, and multiple booth screens on a managed content system.
Organiser-side delivery across a full hall: inaugural stage, registration and wayfinding screens, pavilion lighting, multiple session rooms and a floating crew for the run of the show.
Services
Recommended production stack
Timeline
Planning milestones
- 8 weeks out
Stand design and power schedule
Screen sizes, canvas shapes and device list fixed, with a written per-circuit load calculation to drive the organiser power order.
- 6 weeks out
Organiser submissions
Power order, structural and rigging declarations, and contractor passes submitted against the organiser's published deadlines.
- 4 weeks out
Content specification issued
Pixel canvas maps, safe areas, resolution, codec and loop duration issued to the content and brand teams.
- 2 weeks out
Content delivery and dry build
Final files received and played on identical processing in the warehouse; LED panel sets pre-assembled and tested.
- T−48 to T−2 hrs
Build and handover
Load-in, structure, power, screens, content and a tested handover to the stand team with a printed operating note.
- Final day, post close
Strike
Derig to the organiser's clearance deadline, with content drives and hired devices reconciled against the manifest.
Risk control
What goes wrong, and how we stop it
What can go wrong
How we prevent it
- What can go wrong
The booth trips and takes a section of the hall's phase with it.
How we prevent itCalculate draw per circuit honestly, order the correct feed from the appointed contractor, balance across phases, and put inrush-heavy LED and lighting on separate protected circuits with their own breakers.
- What can go wrong
The power order is placed at half the real load to save money.
How we prevent itProduce a written load schedule per device at design stage, size the order to measured draw plus headroom, and treat the contractor's feed cost as fixed infrastructure rather than a negotiable line.
- What can go wrong
Content arrives in the wrong aspect for a non-standard LED canvas.
How we prevent itIssue the exact pixel canvas map and safe area to the content team at briefing, and test the real files on the real processing during the build rather than on a laptop.
- What can go wrong
The truck sits in the marshalling queue and the build window shrinks.
How we prevent itBook a load-in slot, load in build order with numbered cases, and send a small advance team to secure the footprint while the vehicle waits its turn.
- What can go wrong
Booth audio spills and the organiser orders it switched off.
How we prevent itDesign short-throw, downward-facing coverage over your own stand area, set a measured level at the stand boundary, and use directional or near-field speakers rather than a pair of full-range boxes.
- What can go wrong
The system does not come back after an overnight hall power event.
How we prevent itSet players and processors to auto-power-on and auto-play, schedule start-up before hall opening, and keep a small uninterruptible supply on anything with a long boot sequence.
Process
How we deliver
01
Brief & recce
We visit the venue, map power and rigging, and understand your show flow.
02
Design & quote
CAD plans, 3D previews and an itemised quote within 24 hours.
03
Build & rehearse
Load-in, system tuning, content checks and full technical rehearsal.
04
Show & strike
Show-caller-led execution, then a quick, clean load-out.
Cities
Exhibitions & Trade Shows AV across India
Tier 1 metros
Tier 2 cities
Covering 89 cities with our own inventory and touring crew.
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